PROUDLY SOUTH COAST
For us, location is everything. We keep our supply chain local, collaborating with a trusted network of makers to build what big-city agencies can’t. By investing in regional talent, events and educational partnerships, we’re engineering a self-sustaining ecosystem that delivers bespoke impact while fuelling the local creative economy.
FOUNDER
Jim McGorty brings twenty years of top-tier agency experience from London and Bondi to the South Coast. An award-winning strategist, he specialises in building brand experiences that refuse the conventional to solve real-world business problems.
He started THIS ROCKS out of a recurring frustration: watching the same gear slip across the industry, regardless of the budget. Now more than ever, experiences must stand out to survive - but to truly commit, Brand Managers need trust in the conversion. Jim has engineered a studio that delivers exactly that: high-fidelity creative backed by the mechanical certainty of a measurable result.